![]() The document also helps to clarify some of YouTube’s thinking around podcasts, as it suggested YouTube had plans to feature audio ads sold by Google and other partners. It also mentioned a new URL, /podcasts, but the link didn’t work at the time. In the document, YouTube revealed it had plans to pilot the feature by ingesting RSS feeds. ![]() This March, a site called Podnews leaked an 84-page presentation that detailed YouTube’s podcast roadmap. Last year, YouTube hired a podcast executive, Kai Chuk, to lead its efforts in the space and has been offering cash to popular podcasters to film their shows, reports said. (It’s possible this will be one of the announcements planned for a YouTube creator event scheduled for next month, if we had to guess.)īefore today, there were already a number of hints that YouTube was getting more serious about podcasts - particularly after Spotify entered the space with its support for video podcasts. YouTube declined to answer further questions about the company’s plans for podcasts in general or the destination itself - hinting that a broader announcement was still to come. “The podcast destination page on YouTube helps users explore new and popular podcast episodes, shows and creators, as well as recommend podcast content,” said YouTube spokesperson, Paul Pennigton. Reached for comment, YouTube told TechCrucnh the URL is not globally available at this time. ![]() ![]() It did not appear in the website’s sidebar navigation, however. users, after the URL was discovered to be live ahead of any formal announcement.Īccording to a report by 9to5Google, the dedicated podcast page /podcasts went live sometime last month and is now linked, at least for some users, on YouTube’s existing Explore page alongside other top destinations like Gaming, Sports, Learning, Fashion and others. Today, YouTube confirmed to TechCrunch the new podcasts destination is now live for U.S. Earlier this year, reports emerged that YouTube would soon add a dedicated podcasts homepage - a signal the company was getting more serious about its investments in podcasts and the potential ad revenue they could deliver.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |